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Benefits of Breedr Software Explained
New thoroughbred breeding software Breedr (see above) aligns with the most advanced technology and data providers in the market; Arion Pedigrees will provide the mare data and pedigrees; DocuSign the e-Signature contracts; and Prism, provides the digital Stallion Management interface. The technology is so advanced it allows studs to pick and choose any part of the system they wish to utilise and can run alongside any existing software programs. As the recent COIVD-19 pandemic proved, businesses need to be able to function remotely and adapt to their staff's needs. Being a cloud-based platform, this gives Breedr users the ability to log in securely from anywhere, at any time. The focus for the next three months in the lead up to the season will be working with new users to customise the system to the needs of each breeder and stud farm. The beauty of the software behind Breedr is that it is extremely tailorable and can easily expand to cater for any future requirements of the industry. Seymour is hopeful that by providing free access to these digital tools, smaller industry participants, the backbone of the industry, will have the opportunity to develop more sustainable business models. The Breedr efficiencies will save costs and free up administrative workloads that can otherwise be reinvested back into the welfare of the horses and the people committed to their care. To access the Breedr advantage, mares or stallions can be registered at www.breedr.horse.