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Harding Aims To Increase NSW Owners & Punters

Wednesday, 17th December 2008

Prominent owner & marketing executive Kim Harding (1 of the 5 members of the revamped Racing NSW Board) told the media yesterday: "My interest is about increasing the number of owners, increasing the number of punters. It is unfortunate that the industry has forgotten the customer. Most companies have as their goal to acquire customers & keep them; I haven't seen that yet in racing in Australia. That's the focus I'll look at: how to increase owners, how to increase turnover."

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